Most business owners I know are always interested in learning new information and skills that will help them and their business. I certainly fit into that category. I read hundreds of articles, sit on on webinars, and attend classes throughout the year. Now take a moment and think about something you would like to learn that…Read More
Last month I was talking with a business coach about an information product he wanted to create. “If I hired you to create the product for me, how long would it take you to complete the product?” he asked me. “I could have it done for you within 60 days,” I said. “Sixty days?” the…Read More
Many small business owners suffer from Yo-You Marketing Syndrome. They market to get customers then do no marketing at all while they work on a customer project. Unfortunately, as soon as they finish the project they’re back at Square-One recreating their leads and prospects.
This article describes how to create a simple, effective marketing tool that takes an hour or so to put together and will work in the background to market your business while you’re busy doing client work.Read More